For Google Ads · Performance Max, Display, Demand Gen
Your ads now have a door policy.
Every website that wants to show your ads gets checked at the door. Sites with real readers get in. Sites built for bots stay outside.
No login sharing. No account link. One script, set up once.
- A local weather site:IN
- A puzzle games site:OUT
- A home decor blog:IN
- A daily quiz site:OUT
- A recipe site:IN
- A word solver site:OUT
Some websites are built for bots, not people.
Performance Max, Display and Demand Gen put your ads on thousands of websites. Some of them have no real readers at all. Bots load the pages, click the ads and even fill in your lead forms — with real people’s names and phone numbers.
Those fake leads count as conversions, so Google learns to bring you more of the same traffic. And you pay for every visit.
Ever called a lead who swears they never filled in your form? You’ve met them.
How the door works
- 01
Hire the bouncer
Paste one script into your Google Ads account. It takes a few minutes and you do it once. Our step-by-step guide also covers the Google Ads settings we recommend for your business.
- 02
Every new site gets checked
Each day the script sends us the websites your ads showed on. We check every new one: is anyone real there?
- 03
Bots stay outside
Bot sites go on one exclusion list in your account. Your budget goes to people.
Your call always wins.Remove a site from the list in Google Ads and we never add it back. Add one yourself and it stays.
The door rules
Stays outside
- Networks of template sites that live on bot traffic
- Parked domains, for-sale pages and empty placeholder sites
- People-search and data-broker sites
- Funnels that collect contact details to resell
Gets in
- Every site with real visitors: news, recipes, sports, forums
- Sites outside your obvious audience — grandkids buy for grandparents too
- Doubtful cases, until a person has looked at them
- Anything you let in yourself
One plan. No VIP prices.
Not per click, not a share of your spend. Each website counts once per 30 days, however many times your ads show there.
The one plan
$49per month
or $490 a year2 months free
- For one Google Ads account
- 2,000 site checks a month
- Checked every day, automatically
- Your removals and additions respected
- A short summary by email every month
Prices in US dollars, excluding applicable taxes. Cancel any time: exclusions already on your list stay there.
Free door check
Not sure you have a bot problem? Send us your placement report. Within one business day we’ll tell you how much of your traffic went to bot sites. Free, no strings.
- In Google Ads, open Where ads showed for the last 30 days.
- Download it as a CSV file.
- Email it to hello@humanonlyads.com.
We only use the site domains and impression counts, and delete the file after the check.
Questions at the door
Will real websites get turned away?
Only sites with clear signs of bot traffic. Doubtful cases wait until a person has looked at them. And if you remove a site from the list in Google Ads, we never add it back.
Do you need my Google Ads login?
No login, no account link. You add our script to your own account. It reads where your ads showed and updates one exclusion list, and every change shows in your Google Ads change history.
Which campaigns does it cover?
Performance Max, Display and Demand Gen. The exclusion list is attached at account level, where it applies to all three.
How is this different from click-fraud tools?
Click-fraud tools react to clicks you’ve already paid for. We keep your ads off bot sites before that happens. You can use both.
What counts as a site check?
Each website counts once per 30 days, no matter how often your ads show there. Your plan includes 2,000 a month. Need more? Just email us.
What happens if I cancel?
New exclusions stop. Everything already on your list stays, and you can keep it or detach it.